spacia group: trade show display
case study
About
Spacia Group is in the business of defining unique spaces. They provide custom framed art, art consulting and sourcing, decorative and backlit mirrors, and barn doors to the hospitality, healthcare, and corporate markets.
Problem
Getting in front of these key markets is important for their business. Spacia Group came to Nimlok Kentucky with a need for a new trade show display that would showcase their artwork, mirrors, and barn door products. Previously they had always rented displays, but they were looking to upgrade their investment with a quality, custom design that would be usable for several years.
Solution & Impact
To get started, Spacia Group sent Nimlok Kentucky images and examples of their previous displays, and we used those to formulate a new design. We made the display a little larger than the initial design to accommodate all of the items that needed to hang on the structure. Being such a creative, artistic company, their visual presence and aesthetic is very important. The display itself is a simple design, but the wow factor comes through the graphics and the art that is being displayed.
We met with Spacia Group multiple times to determine the best layout and placement for their products, as well as devise a solution for a smaller version of their sliding barn door for the purposes of the display. Once we had the design we customized all of the set-up instructions, modified the shipping crate to meet their needs, and provided a case for additional items to be shipped.
The result is an on-trend, simple design with bold graphics meant to stand out on the show floor and draw people in for conversation.
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