VisitLex: Trade Show Booth

VisitLex: Trade Show Booth

VisitLex, Custom Trade Show Booth Design by Nimlok-Kentucky

VisitLex: Trade Show Booth

case study

About

VisitLEX is the convention and visitors bureau for Lexington, Ky., the Horse Capital of the World. Known for its Thoroughbreds, bourbon, and beautiful rolling bluegrass hills, Lexington is emerging as a vibrant, growing city, welcoming guests of all walks of life to enjoy the scenic beauty, creative culture and history, and state-of-the-art conventions and meeting spaces. VisitLex attends trade shows around the country to attract people to Lexington for conventions and events.

Problem

Nimlok Kentucky previously designed a reconfigurable trade show display for VisitLex, and it won several Best in Show awards from various trade shows. When VisitLex was ready to design a new display, they reached out. They wanted to have a multi-sensory booth that showcased the best of Lexington; horses, bourbon, and nightlife.

Solution & Impact

As with their last display, flexibility in size is important as they attend several shows throughout the year with different requirements. We knew that we needed to design a 20×20 space that could also work as a 10×20. The 20×20 display includes two, double-sided, backlit walls with a 10’ tall tower in between them. One side of the display showcases horse farms in daylight, while the other side captures the thrill of the nightlife.

Atop the tower sits Big LEX, VisitLex’s blue horse logo, on a backlit base. It was important for them to be easily located on the show floor, so the addition of the tower and the horse gave us the visibility they were looking for. To complete the experience there are acoustic wood beams and canopies that soften the sound within the space and add one more element of design.

The 20×20 display provides a fully immersed experience for visitors to stop at several counters with video and information about Lexington, and end at the “sniffer” display where they can smell various types of Kentucky bourbon. The 10×20 display utilizes one of the backwalls with a kiosk and TV monitor.

The design for this display began in January 2022 with the first show date being in August of that year. The addition of the noise-absorbing felt product added some additional discussion to ensure the hanging system operated properly. The display was completely designed and engineered in house – tower, hanging structures, counters and “sniffer” display, wooden brochure holders, and the system for display of the horse. The graphics were provided by Team Cornett.

The booth was long anticipated and very much worth the lengthy design process to end up with a product that the entire team was excited about. We were pleased to partner with VisitLex and Team Cornett on another outstanding display.

VisitLex, Custom Trade Show Booth Design by Nimlok-Kentucky

VisitLEX has worked with Nimlok on two major trade show booth projects and both of the experiences have been outstanding.

The team listens to what our vision is and then they deliver great options to make this dream come true. They are flexible; professional, timely and fairly priced for everything that was delivered to VisitLEX.

The latest trade show booths have received so many compliments during our first two trades shows. Big LEX, our blue horse sits 16 feet in the air and is easily seen when you enter the trade show floor. The displays are bright; inviting; interactive and inspiring. I would highly recommend Nimlok for your next design needs.

— Marci K., VisitLex

Related Projects

VisitLex: Trade Show Booth

VisitLex: Trade Show Booth

VisitLEX is the convention and visitors bureau for Lexington, Ky., the Horse Capital of the World. Known for its Thoroughbreds, bourbon, and beautiful rolling bluegrass hills, Lexington is emerging as a vibrant, growing city, welcoming guests of all

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary was founded in 1923 by H.C. Morrison. Today it is a multi-denominational graduate school committed to teaching the unchanging truth of orthodox Christianity, enrolling more than 1,800 students and representing more than 80

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America (FCMA) is a member of the Farm Credit System, which exists to secure the future of rural communities and agriculture as a leading provider of reliable, consistent credit and financial services to 135,000 farmers, producers

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary: Alumni Center

case study

About

Asbury Theological Seminary was founded in 1923 by H.C. Morrison. Today it is a multi-denominational graduate school committed to teaching the unchanging truth of orthodox Christianity, enrolling more than 1,800 students and representing more than 80 denominations and 50 countries.

Problem

In 2023 Asbury Theological Seminary celebrates their 100th anniversary in. To mark this momentous occasion, they reached out to Nimlok Kentucky to renovate their Alumni Center. The project consisted of transforming 2 hallways, a stairwell, and a training room into a historic timeline. Nimlok Kentucky was tasked to bring to life the extensive history of Asbury Theological Seminary and their alumni.

Asbury has such a rich history and global outreach, and the team was very passionate about telling that story. Our team was tasked to provide a graphic timeline, as well as multiple alumni stories, and a global map highlighting the reach of the seminary.

Solution & Impact

The focal point of the space, however, is the alumni wall. It is a comprehensive list of each graduate of the seminary over the span of its existence, compiled of more than 13,000 names. This wall resides in the renovated training room, which is now an Executive Boardroom, fully equipped with a 30’ conference table, new technology, and seating areas for conversation and viewing of the graphic elements.

This project was in the works for two years thanks to delays from COVID, but the wait was well worth the finished product. The result of the project is overwhelming satisfaction. From the president of the seminary to supporters of the institution, to staff, to the students and alumni who pass through the space, there is consensus of how well all the displays have turned out. Each area tells a story, capturing the imagination and emotion of the viewer. To walk into a space such as this and not be blown away by the depth of history and pride is next to impossible.

The outpouring of appreciation for this space has been non-stop! Thank you for making a dream come true in such a beautiful, outstanding way. My heart is overflowing with gratitude for your commitment and partnership.

— Tammy C., Director of Alumni and Church Relations

Related Projects

VisitLex: Trade Show Booth

VisitLex: Trade Show Booth

VisitLEX is the convention and visitors bureau for Lexington, Ky., the Horse Capital of the World. Known for its Thoroughbreds, bourbon, and beautiful rolling bluegrass hills, Lexington is emerging as a vibrant, growing city, welcoming guests of all

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary was founded in 1923 by H.C. Morrison. Today it is a multi-denominational graduate school committed to teaching the unchanging truth of orthodox Christianity, enrolling more than 1,800 students and representing more than 80

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America (FCMA) is a member of the Farm Credit System, which exists to secure the future of rural communities and agriculture as a leading provider of reliable, consistent credit and financial services to 135,000 farmers, producers

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America: Rural 1st Summit

Farm Credit, Rural 1st Summit Booth by Nimlok-Kentucky

Farm Credit Mid-America: Rural 1st Summit

case study

About

Farm Credit Mid-America (FCMA) is a member of the Farm Credit System, which exists to secure the future of rural communities and agriculture as a leading provider of reliable, consistent credit and financial services to 135,000 farmers, producers, agribusinesses, and rural residents in Indiana, Ohio, Kentucky, and Tennessee.

Task

Every year FCMA hosts an annual meeting at the Omni in Louisville, the Rural 1st Summit. They look to transform the Omni each year into a completely branded event space for the summit. This year, as in previous years, we quickly got to work to create a branded environment, repurposing what we could from their existing display materials.

Solution & Impact

Upon entering the space, guests were immediately greeted with Rural 1st branding on the floors, mirrors, and escalator, landing in a registration area with a 30’ wall. The registration counter was custom made and is able to be reconfigured into many different sizes, with graphics that can easily be replaced for future events. In addition to the welcome signage we also created directional signage, meeting table centerpieces, additional backwalls, and large Rural 1st logos.

By investing in our extensive line of display products, FCMA was able to greatly reduce their overall budget by simply refreshing the graphics.

Farm Credit, Rural 1st Summit Window Decals by Nimlok-Kentucky
Farm Credit, Rural 1st Summit Window Decals by Nimlok-Kentucky

Related Projects

VisitLex: Trade Show Booth

VisitLex: Trade Show Booth

VisitLEX is the convention and visitors bureau for Lexington, Ky., the Horse Capital of the World. Known for its Thoroughbreds, bourbon, and beautiful rolling bluegrass hills, Lexington is emerging as a vibrant, growing city, welcoming guests of all

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary was founded in 1923 by H.C. Morrison. Today it is a multi-denominational graduate school committed to teaching the unchanging truth of orthodox Christianity, enrolling more than 1,800 students and representing more than 80

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America (FCMA) is a member of the Farm Credit System, which exists to secure the future of rural communities and agriculture as a leading provider of reliable, consistent credit and financial services to 135,000 farmers, producers

PRORUN: 20X30 Equipment Expo Exhibit

PRORUN: 20X30 Equipment Expo Exhibit

PRORUN custom trade show booth by Nimlok-Kentucky

PRORUN: 20X30 Equipment Expo Exhibit

case study

About

PRORUN is a vertically integrated outdoor power equipment manufacturer of both gas- and battery-powered chainsaws, blowers, trimmers, augers, mowers, and more. PRORUN equipment is built for power and reliability and delivers the ultimate yard care solution for both homeowners and professionals and has for over 25 years. When they needed to modify their 20×30 exhibit for the Equipment Expo, they contacted Nimlok Kentucky to collaborate and produce a display that would showcase their extensive line of products and enable access for potential customers to physically handle the equipment on the show floor.

Problem

This being their first show post-COVID, PRORUN needed to ensure they made a positive impression in the marketplace. They partnered with Nimlok Kentucky on not only the modifications and production of the display, but also used our Trade Show Logistics services to provide installation and show management of their new exhibit.

Solution & Impact

When PRORUN first contacted the Nimlok Kentucky team they had initial design drawings for their exhibit. We were able to discuss their needs in detail and provide recommendations on how best to produce this design. Ultimately, PRORUN decided to modify their existing kiosks and create a new product wall to hold their smaller pieces of equipment. Each product also included an individual product descriptor that was placed next to each piece of equipment.

The hanging structure quickly identified where PRORUN was located on the
show floor to draw attention to customers familiar with their expert products.
The display itself had plenty of room to display each piece of equipment and signage to explain the details and specifications. There was a counter for space to consult a sales expert and the display was clearly labeled with gas and battery options to quickly identify individual needs. The client was happy with the results and the seamless trade show services provided by Nimlok Kentucky.

PRORUN custom trade show display by Nimlok-Kentucky
PRORUN custom trade show display by Nimlok-Kentucky

Related Projects

VisitLex: Trade Show Booth

VisitLex: Trade Show Booth

VisitLEX is the convention and visitors bureau for Lexington, Ky., the Horse Capital of the World. Known for its Thoroughbreds, bourbon, and beautiful rolling bluegrass hills, Lexington is emerging as a vibrant, growing city, welcoming guests of all

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary: Alumni Center

Asbury Theological Seminary was founded in 1923 by H.C. Morrison. Today it is a multi-denominational graduate school committed to teaching the unchanging truth of orthodox Christianity, enrolling more than 1,800 students and representing more than 80

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America: Rural 1st Summit

Farm Credit Mid-America (FCMA) is a member of the Farm Credit System, which exists to secure the future of rural communities and agriculture as a leading provider of reliable, consistent credit and financial services to 135,000 farmers, producers

Furniture: Buy versus Rent

Furniture: Buy versus Rent

Furniture: Buy versus Rent

So you have the perfect booth. The graphics are outspoken, the layout is exactly how you want it, and you have an integrated marketing plan to bring it all together.

Nimlok Kentucky, Exhibit, Event & Trade Show Display Storage Warehouse

So what now?

You may wonder, how can I keep the booth exactly how it looks at this exact moment? Let’s just buy the furniture. It can ship with the booth, and it will always look exactly like we want it. It’s a wonderful idea and makes complete sense.

There certainly are benefits to buying your own furniture to complement your booth. You know exactly what to expect when you own furniture. And you may even be able to re-purpose the furniture to use in other displays or at other events. Plus, you might even save money foregoing the rental option because it can be really expensive for something that’s only used once.

But there are other variables to consider.

Where will I store the furniture?
Most likely, you will keep it with the booth properties, wherever you keep them. And this could increase your storage fees if the furniture causes your storage space to increase.

Will we only be using it for indoor events?
Maybe mixing and matching modular furniture that can function indoors and outdoors would be an option.

What additional fees are required?
Buying your own furniture could also affect the fees you pay for shipping and drayage at shows. If you’re shipping extra properties, it will weigh more, causing higher shipping and drayage costs. Also, figure out the extra packing materials it will need to ship, which will also make the materials heavier. And some point, you can expect necessary repairs. With shipping and numerous installations and dismantles, damages are inevitable, which of course cost time and money to repair.

What are the benefits of renting the furniture at each show?
Decorators usually handle many of the details. So, you won’t have to worry about extra material handling, transportation, maintenance, repairs, storage, etc. However, the costs at each show could be significantly higher if you decide to rent.

We definitely see the benefits of both. Whatever you decide to do, Nimlok Kentucky will accommodate by ordering the exact furniture you’d like at each show, or even storing it with your booth properties and keeping it well maintained and ready for the next show!

Fabric Graphics, Fab or Drab?

Fabric Graphics, Fab or Drab?

Fabric Graphics, Fab or Drab?

Custom Fabric Portable Exhibits & Displays from Nimlok Kentucky

We all know that caring for fabrics can be a difficult task. Oh, we’ve heard the old wives’ tales of hairspray, alcohol, and hydrogen peroxide. And that might be an answer when you’re trying to get a stain out of your favorite shirt, but how about when it’s a very large and expensive fabric graphic?

The answer is simple, right? WRONG!

But we can offer a few tips to help keep those eye-catching graphics grabbing attention for the right reasons.

Is spot cleaning an option? While this might not work for every issue, it can be a useful on-the-spot tip. For minimal dirt, try a Mr. Clean Magic Eraser. You can remove surface dirt by gently brushing the fabric. Keep the eraser dry, and wipe as lightly as possible. Just be careful. Spot cleaning is only recommended for delicate mesh fabrics. Our best suggestion is when possible, always dry clean to ensure the most beautiful graphics stay that way for as long as possible.

When it comes to storage, make sure they are clean and dry before packing them away. And always be sure to loosely fold or roll your fabrics with the “face” or front side inward. And also, when possible, store fabrics in their original shipping containers to provide sufficient protection.

And finally, the best way to prevent stains and dirt is to eliminate the possibility altogether. When handling, make sure your hands are clean and dry or wear a pair of clean gloves. For extra prevention, lay down a clean drop cloth during installation and dismantle.

So, while fabric cleaning and care are far from difficult, we wanted to provide you with a few quick fixes to ensure your exhibit’s presence is always up to par. We here at Nimlok know that improper handling can not only ruin a gorgeous display, but also take a big bite out of your budget.